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Get into our heads.

THE SLANT

A regular cadence of snappy observations about agency life, tech, and marketing.

FRESH READ

A large 3D sign featuring "IBS" in blue letters alongside "NAHB" stands prominently against a green-to-blue gradient backdrop. The hashtag "#IBS2025" graces the lower right corner, showcasing the industry's laser focus on sustainability at this vibrant outdoor event on a sunny day.

IBS 2025: Hardened Homes, Sustainability, and the Industry’s Laser Focus on Pros

An industry at a turning point.

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THE DRILL DOWN

A fast, fun, monthly summary of home improvement news with our marketing POV.

FRESH READ

In this illustration, a towering figure in a suit with a red tie manipulates buildings like marionettes. Strings extend from the fingers to the structures, symbolizing control or influence. The backdrop features a cloudy, ominous sky, inviting viewers to drill down into the layers of power dynamics depicted.

In this Drill Down: With KBIS & IBS around the corner, we have so… many… questions

How will Trump's tariffs affect buyers, builders, and designers?

RECENT DRILL DOWNS

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